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1300 402 309

Fit Merchandising and Sales Solutions

1300 402 309

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If you have questions or would like a chat about our services, we’d love to hear from you.

Here’s how to contact us

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Head Office

60/8 Distribution Court, Arundel QLD 4214

1300 402 309

Mon-Fri 8.00-5.00

Vic Office

Unit 3, 82 Gateway Boulevard, Epping VIC 3076

1300 402 309

 Mon-Fri 8.30-5.00

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Fit Merchandising and Sales Solutions

HEAD OFFICE
60/8 Distribution Court, Arundel  Q  4214

VIC OFFICE
3/82 Gateway Boulevard, Epping, V 3076

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Rebecca Mack

HR Business Partner

Expertise

I joined the team in 2025 as a Human Resources Business Partner and Talent Management Specialist, with a strong focus on people, performance and practical support across the business.

I work closely with managers and in-field coordinators to ensure our teams are set up for success, while making sure our clients have the right resources on the ground. A big part of my role is building capability - giving our merchandisers the knowledge, training and confidence to deliver strong outcomes.

I take a hands-on, collaborative approach to HR, supporting both leaders and team members across the employee lifecycle with practical solutions that make a real difference.

What I value most about FIT is the culture and genuine support across the business. I’m passionate about creating an inclusive environment where people feel comfortable, respected and able to do their best work.

Interesting fact

Outside of work, I enjoy spending time with my family, travelling and making the most of life on the Gold Coast - just not on roller coasters.

"Start where you are. Use what you have. Do what you can. You don’t have to have it all figured out to take the next step.”

Leon Fernando

Leon Fernando

NZ Team Leader

Expertise

I have been part of the FIT Merchandising family since 2024, and it has been quite a journey. What started on the refit and tactical side of the business has evolved into leading and managing New Zealand clients and overseeing merchandising operations across 40+ stores nationwide.

For me, leadership is about people first. I make sure my team is always guided toward clear and achievable goals, with the right training and support behind them to get there. When my team succeeds, we all succeed and that drives everything I do.

What I enjoy most about my role is the client relationships. There is nothing more rewarding than engaging with our clients and delivering a service that genuinely makes a difference to their business. FIT Merchandising is a people-first company, and that is something I am truly proud to be part of. The continuous support, the inspirational leadership, and the real opportunities for growth make this more than just a workplace, it is somewhere you can build a career and develop as a person. That culture is what sets FIT apart.

Interesting fact

Outside of work, I am always looking to develop new skills and expand my knowledge, because growth does not stop when the workday ends. I am also a passionate music lover, enjoy keeping fit through weightlifting and cardio, like to test my skills over a game of 8-ball, attempt to keep my bonsai alive, and unwind with video games.

Jason Crouch

Jason Crouch

Field Operations Coordinator VIC / TAS

Expertise

I started with FIT last January 2026 and am the state manager for Victoria and Tasmania, and manage around 30 merchandisers, on top of also co-ordinating tactical projects.

I am committed to working closely with our clients to help achieve theirs and our goals, and to implement mechanisms to drive product sales and growth as a team.

Interesting fact

During my free time I like to play golf, attend/watch AFL Footy 💛🖤 and travelling anywhere in Australia or Overseas.

Julianne

Julianne Bazeley

QLD Team Leader

ExpertiseExpand

I began with fit merchandising in 2016 as a fill in, quickly demonstrating my capability of work by 2019 I was kept on working in multiple stores. My work involves Retail Merchandising, small and large relays and store refits within the Bunnings stores as well as independent stores. I have now become a Team leader, assisting my State Manager Aaron.

Interesting factExpand

I love getting out looking after my plants. Most of all, Christmas cacti's. Watching, Criminal Investigation Series. Having a great coffee, anywhere, anytime.

Jazzamin

Jazzamin Reed

Payroll/ Accounts Officer

ExpertiseExpand

I’m someone who enjoys bringing order to chaos and making sure the small things don’t go unnoticed. Attention to detail and consistency are key. But for me, it’s not just about numbers on the screen, it’s about the people. I believe in treating everyone as an individual and not just a name in the system, I take pride in ensuring my work is being completed efficiently, fairly and with care.

Interesting factExpand

Outside of work I’m abit of a homebody at heart. You’ll usually find me at the gym, spending time with my loved ones or enjoying a quiet night in. I value balance, connection, doing things with purpose – both professionally and personally.

Kerrie Setter

Kerrie Setter

Operations Admin/Support

ExpertiseExpand

Having many years of administration experience across various industries, I’m wishing to add value and support to the Fit Merchandising Team.

Interesting factExpand

I love spending time with my wonderful husband, family, friends and our adorable toy poodle Dusty. I’m a huge AFL supporter and love watching a great game.  I enjoy sharing a glass of bubbles with good company.

Paul Tanner

Paul Tanner

National Operations Delivery Manager

ExpertiseExpand

A successful 30-year career in the hardware industry. My journey began in the UK, managing stores, leading teams and operations. I joined the FIT team in 2024 following various leadership roles in Bunnings. I have a keen eye for detail, both in merchandising and operations. My role provides a strategic mix of engaging with our clients and our merchandising teams to provide the best possible outcomes and solutions in the retail space.

Interesting factExpand

I’m a football (soccer) die hard. A proud Liverpool FC supporter, often up at crazy hours to watch my team play. My downtime is family oriented, always involves music, cooking and enjoying a good TV series.

Sarah Nedelkos

Sarah Nedelkos

Senior Client Relationship Manager

ExpertiseExpand

High calibre relationship builder at a national level in the corporate space. I’m a strategic thinker, opportunistic in my approach with company growth at the forefront of my mind. I have previous experience in sales and solutions agency, leading, mentoring, and coaching merchandising teams to success through elevating standards in FMCG stores.

Interesting factExpand

Love to challenge myself physically (lifting weights) emotionally (keeping a positive mindset) and professionally (ROI driven) I march to the beat of my own drum, will drive anywhere for a good coffee crave sunshine and love exploring new restaurants.

Phill Griggs

Phill Griggs

Team leader VIC/TAS

ExpertiseExpand

Planograms, relays and account management

Interesting factExpand

I’m a bit of a footy (AFL) nuffy, but I prefer to watch games on TV rather than at than being at the game.

Grant-Wheeler

Grant Wheeler

QLD Team Leader

ExpertiseExpand

I have 20 years experience in both general merchandise and FMCG, both client facing and operationally. I love interacting with all our stakeholders, the office decision makers and the operators.

Interesting factExpand

I'm a sports nut! I have swam, played water polo and soccer, played golf and dabbled in many more. I can't get enough of watching and supporting my teams, especially in rugby and soccer.

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Ben Ryan

State Manager VIC & TAS

ExpertiseExpand

Joined FIT in 2023 as a state manager of Vic/Tas, currently looking after 30 plus Merchandisers and working closely with our Clients Manager to grow and expand the business. Previously coming from a background of Managing Retail stores in the construction industry.

Interesting factExpand

I am keen on anything sport and gym related and Also enjoy camping or any outdoor activities.

Tanya Smyth

Tanya Smyth

HR Business Partner

ExpertiseExpand

Im so excited to be part of the FIT Merchandising team! I bring a wealth of experience in generalist HR, employment relations, business partnering, talent acquisition and development gained in a number of industries both in Australia and the UK. I look forward to contributing to the FIT team’s growth strategies and taking their talents, expertise, performance and

Interesting factExpand

I am also a published children’s author of The Bestie Series

Kelly

Kelly Cormack

Administration and Payroll Assistant

ExpertiseExpand

Previously I was a Merchandiser in East Gippsland Victoria, at the Bairnsdale and Sale stores for just over 2 years.

Interesting factExpand

I love travelling and on most weekends spend my time going on adventures with my family. The outdoors and nature based activities are where I spend most of my free time.

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Glenn Miller

Glenn Miller

VIC Team Leader

ExpertiseExpand

My role is to support my State Manager with supplier task completion, training new team members (which is one of my strengths), merchandising, assembly and demonstrations.

I have over 11 years experience in Bunnings, so I bring a good amount of knowledge to the team.

Interesting factExpand

Weekends & spare time spent mainly outdoors.

Weekends away caravanning.

Involved in Basketball across playing & officiating.

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Ashwine Nurjahja

VIC Representative

ExpertiseExpand

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Debbie MCCarthy

Debbie McCarthy

National Operations Coordinator / NZ Manager

ExpertiseExpand

My role is to support the field team and our suppliers to ensure all tasks and objectives are executed at the retail outlets. I enjoy onboarding new suppliers and ensuring that the implementation with FIT is seamless and easy for them.

I also manage our team of amazing representatives in NZ.

I have been working in Retail Merchandising for over 10 years and love the satisfaction that comes from seeing our suppliers' brands sell well in stores.

Interesting factExpand

My weekends and spare time are mainly spent outdoors in the garden. 

I love spending time with my grandkids and family.

There’s nothing like adding a good meme or fun emoji to emails and messages to the team to keep spirits high.

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James Wilson

Sales and Merchandising Specialist

ExpertiseExpand

As a seasoned professional in the field of Sales and Merchandising, I bring a wealth of expertise to our clients. My focus is on providing insightful Business Solutions, customised Sales Staff, and innovative and creative Merchandisers and Installers across a variety of retail industries. With a deep understanding of consumer behaviour and market trends, I excel in developing effective strategies to drive sales growth and enhance brand visibility.

Interesting factExpand

When I'm not conjuring merchandising magic, you'll find me perfecting the art of comedic timing. Yes, I moonlight as an aspiring stand-up comedian. Telling jokes and making people laugh is my secret weapon in keeping those creative juices flowing. After all, a little laughter adds spice to the retail universe and makes every shopping experience a memorable one.

Rene Hind

Renee Hind

NSW and ACT Team Leader

ExpertiseExpand

I started off as a Casual at FIT Merchandising in February 2023. I am now a Team Leader. I bring to the company, all team members, and clients my support, patience, time, and loyalty to make sure I do the best I can and to grow with my team. Making sure our clients are happy and products are in-store, clean, and tidy.

Interesting factExpand

When it comes to the weekend, I love spending as much time with my 6 year old son as I don't get to spend much time with him throughout the week. I also love my music and my animals. When I get time to myself, I like going for drives or colouring in.

Laura Johnson

Laura Johnson

Training & Mentoring Specialist

ExpertiseExpand

I come to FIT with an extensive background in coaching, business, mentoring, merchandising in FMCG, hardware and other retail outlets as well as a significant training background. I enjoy helping people see the value of visual merchandising, sharing knowledge and wisdom while also providing opportunities to improve our implementation processes and mentoring strategies to make a tangible and measurable difference. This role allows me to bring my expertise together to really make a difference to FIT as an organisation, our people and our clients.

Interesting factExpand

I can confidently talk about almost any topic for 15mins without giving it too much thought. I think outside the box and will often have a different perspective to share, just to see the alternate side. Sunshine and water are my happy places, so you will often find me by the water staring off into the sunset

Colby Chalmers

Colby Chalmers

QLD Representative

ExpertiseExpand

I commenced with Fit in 2020, firstly with the assembly team and then moving into my current position within Fit. My role is to support my State Manager, Aaron, and assist with merchandising, assembly, and tactical projects. I also make sales calls to independent retail outlets. I love the variety my role brings and enjoy building relationships in-store. I am told that chatting with staff in the retail outlets should be a hobby; I’m so good at it.

Interesting factExpand

My passion is my car, which keeps me broke and living at home at 21, but she's well worth it. I love to attend car shows and take images of my car to show on my Instagram page, stylo_g6e. I am active in the car community. I have a cat called Bella, and we call her the 'terrorist' as she's super destructive.

Errol Green

Errol Green

SA, WA and Alice Springs State Manager

ExpertiseExpand

I commenced with FIT in 2021, firstly with the assembly team and then moving into my current position within FIT. I bring a wealth of retail experience to the role that allows me to coach, motivate, and inspire my team.

Interesting factExpand

Outside of work, I am a massive sports fan, sorry, not AFL or Rugby League. To keep fit, I like to walk and bike ride. Spending time with family, whether it's dinner, games, or going out on Sunday morning for coffee, is very important to me. To relax, I like to read and binge-watch TV shows.

Aaron Kelly

Aaron Kelly

QLD, Northern NSW and NT State Manager

ExpertiseExpand

I started with FIT around 2016, where I predominantly helped with the refit/tactical side of the business. Over the course of several years, I merchandised in multiple stores while also coordinating and completing small and large projects within Bunnings.

I am now the State Manager for QLD, Northern NSW, and the NT, managing around 30 merchandisers, on top of also coordinating tactical projects.

I am committed to working closely with our clients to help achieve goals and to implement mechanisms that drive sales and growth as a team.

 

Interesting factExpand

During my free time I like to keep fit (whether that be lifting weights or other cardio activities), play 8 ball, not kill my bonsai, and play video games.

Adrian Lyssekoff

Adrian Lyssenkoff

National Projects Coordinator

ExpertiseExpand

I started with FIT in 2021 as a Merchandiser after being with Dynamic Sales for 3 years. I then moved on to projects with Paul in 2022. I have been running my own Speakers Bureau since 1997 and have had experiences during that time running the business that I bring to Fit Projects. I am committed to growing the project side of Fit with Pete and look forward to what the future holds.

Interesting factExpand

In my downtime, I like fishing and camping, the occasional round of golf, and movies. I also enjoy the beach, the snow, and the bush. I am an avid reader and a serious crime podcast enthusiast.

Melanie Light

Melanie Light

Senior Relationship Manager

ExpertiseExpand

I joined Fit in 2023 bringing to our Team and Suppliers 18 years of Industry experience in developing and coaching Sales and Merchandising Teams, driving Sales Initiatives and ensuring great partnerships are developed both with our suppliers and customers.

Interesting factExpand

Massive sports fan particularly with Baseball and Soccer where often my competitive nature comes out....

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Cathie Dunn

Executive Assistant

ExpertiseExpand

Initially, my working career started in Accounts Receivable in manufacturing. After 12 years, I moved into Contracts Administration in the mining exploration sector. During that time, I had the opportunity to spend 12 months in Papua New Guinea training PNG Nationals in Contracts Admin and Procurement. For the last 10 years, I have been in Personal Assistant/Executive Assistant roles, working predominantly in FMCG with high-level executives. In March 2022, I moved back to Queensland, continuing to work remotely until I started at Fit Merchandising, assisting Dale and Julie in September 2022 as their Executive Assistant.

Interesting factExpand

Reading, swimming, and walking are my relaxation tools. I am crazy scared of heights. I love traveling and immersing myself in different cultures, languages, food, and music (even though I am tone deaf).

Stephanie Avendano

Stephanie Avendano

HR Business Partner

ExpertiseExpand

I play a key role in actively consulting and supporting the FIT team to optimise the performance of our people and achieve results using pragmatic and best practice HR solutions. I am genuinely passionate about helping people and fostering a positive and collaborative team culture.

Interesting factExpand

I was born in Argentina and can speak fluent Spanish and English.

Outside of work, I love spending time with family, friends, my beautiful sausage dog called Louie, and eating lots of food!

Julie Allen

Julie Allen

General Manager

ExpertiseExpand

Starting with FIT in 2015 I have worn all the hats in this business. I bring a wealth of expertise to our clients and team. My focus is on managing the Executive Leaders, Finance, Strategic Business Planning and Supplier satisfaction. I am committed to the success of the business and that of our valued clients and talented team.

I sit on a Board of 8 other Business to bring insight and innovation to our Brand.

Interesting factExpand

When I am not managing this scaling business, I like to spend time on the water. Boating, jet skiing, paddle boarding and kayaking are my passions. I also like to throw heavy things around, enjoying weight training to challenge myself. To chill out I read and relax.

Dale Keating

Dale Keating

Founder & Managing Director

ExpertiseExpand

With a strong emphasis on nurturing connections between wholesalers and retailers, I have accumulated over three decades of invaluable industry experience. Throughout my career, I have successfully led high-performance teams while working with renowned brands in Australia and New Zealand. Additionally, I am privileged to serve on the Board of eight other businesses, where I contribute valuable insights and drive continuous innovation.

Interesting factExpand

I am deeply passionate about health, fitness, and nurturing a growth mindset in both business and personal relationships. Committed to continuous learning, I invest in myself and the FIT team to foster stronger business partnerships.

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