As a wholesaler, marketing professional or brand owner, it’s important to understand just how vital effective merchandising actually is. Let’s dig deeper into the subject of retail merchandising, to understand why it’s so important and how Fit Merchandising can help you by creating eye-catching product displays to increase sales and improve the customer experience.

Navigating the retail space in Australia can be incredibly complex, and it’s no secret that a retailer and supplier relationship plays a crucial role in the supply chain. Wholesalers act as facilitators, ensuring the seamless flow of goods from manufacturers to retailers, who, in turn, bring the final products to consumers. The importance of fostering…

Predicting consumer behaviour ranks among the top challenges our clients bring to us. It’s hardly surprising, given the ever-changing marketplace influenced by evolving preferences, emerging technologies and dynamic socio-economic landscapes. In this article, we dive into the science of predicting consumer behaviour, giving businesses the insights they need to confidently navigate the modern marketplace. Why…

Today’s consumers are more informed, empowered, and connected than ever – thanks to the advancements in technology and the unlimited availability of information. The result is a huge shift in consumer behaviour and expectations…